Marketing
·
São Paulo, Brazil
Brand Manager
For Women, For Health
Job Purpose
- Management of product launches and current brands life cycles, encompassing everything from strategic planning to tactical execution
- Management of field force training of brands and their related topics
- Management of access strategy related to the brands
Key Duties and Responsibilities
- Develop launch plans, leading the brand team
- Work in partnership with global team
- Develop public and private strategy for new specialty brands
- Develop an annual integrated brand plan for current portfolio
- Adjust strategies according to market dynamics, considering the competitive environment
- Build business cases to approve new investments or products launches
- Build productive business relationships with KOLs and influential stakeholders across the region
- Guide and motivate the field force to implement defined strategies and tactics as well as tracking execution and performance
- Guarantee FF training related to product and market knowledge as well as needed tools
Minimum Requirements (Experience & Education)
- More than 4 years of Product Management experience in the Pharmaceutical Industry in Brazil
- Solid experience with primary care brands
- Solid experience with launch of innovative products
- Solid experience with specialty brands, which demanded public and private access (CONITEC, STATES and ANS)
- Experience with digital strategies for pharmaceutical products
- Desirable experience with women health market
- Degree in Life Sciences or Business (Pharmacy, Biology, Chemistry, Medicine, Business, Marketing, etc.)
- Fluent English - Proficient spoken and written English
- Field sales experience is a plus
- Department
- Marketing
- Locations
- São Paulo, Brazil
About Theramex
We are Theramex, a global specialty pharmaceutical company solely committed to supporting the health needs of women through every stage of life.
We work closely with our partners, healthcare professionals, and patients to help women find the solution that may be right for them at the time they most need it.
Founded in
2018
Co-workers
500+
Marketing
·
São Paulo, Brazil
Brand Manager
For Women, For Health
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